MASH Shares The Stories Of Australian Freelancers



This is the second article in our Freelance Voices series and celebrates the experience of freelance Australia. As a side project of the Global Survey on Freelancing, which the Agile Talent Collaborative leads together with the University of Toronto, I invite platforms in different countries to share the experiences of their freelancers: the work, life, challenges and effects of remote work and Covid. For Australia, which had over four million full and part-time freelancers in 2015 and has grown rapidly since then, I’m excited to introduce Mash, a fast-growing freelance platform operating from Melbourne in Southeast Asia and around the world, working with clients such as Breitling and ONE Championship. MASH revolutionizes the traditional work of marketing and advertising agencies and delivers innovative solutions for great companies in Australia, Europe and the USA. Although the Mash platform includes a rich mix of seasoned independent professionals from many countries, this report focuses on their Australian freelancers.

Here are some of the Australian freelance voices from the MASH community:

Siona Singletary, strategist

“I’ve had an incredible two years as a freelancer behind me. I went out alone to delve into different ways of thinking and problem solving; it was satisfying to be able to achieve that fully. Now is the time for a change. Change is what keeps you on your toes in this industry. “

Anna Fullerton, art director

“I’m freelancing to add to a 4-day-a-week role, so I’m lucky; I don’t know the disadvantages of being a freelancer. For me, being a freelancer allows me to focus on the type of work I want to do or on projects where I can express more of my style. In an agency, you can’t choose your briefings and you can get stuck working on a client, leaving you with a folio of work that doesn’t reflect your creativity. By adding some freelancers, I can shape the kind of work that I want to attract over the long term. The combination of jobs can sometimes mean no days off, so I have to be careful to avoid burnout. “

Rich Akers, creative director

“Just a few months in my freelance digital nomadic life, I discovered that creativity benefits just as much from rest as any other muscle. For me, creativity is a sprint, better in short, sharp bursts than marathons and therefore more rewarding. Waking up in new places doesn’t hurt either – when the mind is open to new experiences, it’s in the perfect shape to come up with the next big idea. ”

Delia Mennell, art director / designer

“There is no room for complacency in freelance work. As Steve Jobs said, “Stay hungry,” and that is what freelance work is all about. It keeps you busy, but at the same time there is a sense of excitement and challenge with every new project, which I think is vital to creativity. ”

Henry Trumble, photographer

“Freelance freedom has a formidable adversary: ​​yourself. The key is knowing how and when to work best, how to take the time to be creative, and to build the confidence to say no to work you do does not help to achieve one’s goals. “

Kat Berg, graphic designer

“Freelance work is difficult sometimes, but I wouldn’t want it any other way. Every week is different, I’m always learning and working with incredibly talented people. It also gave me the freedom to work and live where I want, which is a great life hack. “

Frank Yang, video production

“It can be very rewarding to see a project come to life, or the experience can be one of self-doubt and uncertainty. But I wouldn’t have it any other way. Freelance allows me to find the perfect balance between what I love and what I’m good at. It’s also what the world needs and what I can be paid for! The perfect Ikigai. “

Dave Lydiard, creative director

“Freelance work gives me the opportunity to flex my creative muscles and experiment away from my job. I only take on side projects that really inspire me and fill my mug. That little extra to running around money is nice too. “

Audrey Lee, social media manager

“What I love most about freelancing is the absolute freedom of location independence; I can make a living anywhere with little more than my laptop and an internet connection. The variety of clients and brands I get to work for is also a big plus, from tourism to health to FMCG and technology, and I’m not tied to a single desk job. “

Caren Ng, project manager

“The best part about being a freelancer is that it fulfills my personal and work life. I have the luxury of doing my laundry during my break and working out in my home gym to wake myself up before my Zoom meeting. There is no work-life balance when you just enjoy life! “

Megan Riley, creative

“For me, the workload has always been a bit of a ‘feast or famine’. This can be confusing, but it also gives me time to explore passion projects and start a side business. I would like things to be a little less up and down and have a little more curvy lines … “

Wendy Syfret, author

“I am really aware of the relationship between time and money. In a regular job, I had no control over how they treated each other. I was caught in a cycle that I couldn’t control: I worked a lot to pay for an expensive lifestyle that I needed to justify my job. Freelance returns control. I make informed decisions about how I view time and money in order to create a life that is shaped by my values ​​and not those of others. “

Kashi Somers, Creative Director

“For me, freelance work opens up opportunities. Some find full-time roles comforting, but I see them as a major limitation. A “job” doesn’t allow me to work freely together, to advertise to dream customers just because I can, and it definitely doesn’t give me the chance of an unlimited salary or the limits of my life’s work. “

Kara ter Morsche, copywriter

“Working freelance is… living in the now. It’s the excitement of every new “blank page”. It’s imposter syndrome. It’s right in the middle of walking, in the middle of sleeping, to jot down creative ideas in your note-taking app. They are new people. New perspectives. New conversations. It’s uncertain but exciting. What if you get great customer feedback? There is nothing better.”

Michael, director / cameraman

“For me, working as a freelancer is the freedom to experience several worlds in one career. One day I might be on set abroad, then back home to write pitches, and another day to shoot in a studio. The challenges – uncertainty, pricing, support or lack thereof – are there, but they are outweighed by personal and project-related freedom. “

Ainsley Pope, Strategic Communication

“I work at a hybrid part-time festival and as a freelancer. That’s 20 years in the consulting, consumer and corporate world. Thanks to the hybrid style, my customers and my part-time employer benefit from diverse and real-time insights that would otherwise only be accessible through research and networking. I conveyed this work model when I learned that my personal value proposition is my best currency to trade. “

Visit us for future editions of Freelance Voices

Keep an eye out for new editions of Freelance Voices published monthly, sharing the experiences and insights of freelancers around the world. Next up are the voices of freelancers in Belgium, Norway, the Netherlands, the United Arab Emirates and other countries.

According to research by McKinsey and others, more than 200 million people around the world have chosen to work full-time or part-time as freelancers to supplement their income, move into a new field or start their own business. These freelancers invest in their future, take care of their families and create value for their clients and colleagues. It is an honor to tell the stories of these pioneers.

Long live the revolution!

July 2, 2021