Don’t Miss The Freelance Opportunity In I-Learning And Remote Education



Teaching as a profession is a tradition that is deeply rooted in my family. My mother taught elementary classes in NYC public schools, my brother and I teach in universities (and in my case corporate universities), and the next generation is taking their place as educators. This is a calling that is very important to us. This is why the latest analysis from Payoneer, the global digital payments platform, is particularly welcome.

Here’s the context: the Covid 19 pandemic has resulted in a combination of education and any communication platform with economies of scale. More and more people are spending more time at home, and those who have time to work remotely are investing time keeping their professional skills up-to-date, learning new skills, engaging in new interests or hobbies, or through e- Learning to work on your yoga. or general I-learning on digital platforms.

We have seen tremendous growth in i-learning material on the web created by well-known names like Khan Academy, Udemy, Udacity, Coursera, MasterClass, SkillShare, EdX, Lambda School, and Linkedin Learning. And more recently we’ve watched a next generation of online learning companies like Jolt, EdCast, and Degreed use proprietary video platforms to create live virtual learning. We’re also seeing a boom in podcasts that are implicitly or explicitly educational, as well as entertaining or informative. For example, Armchair Expert, the Dax Shepard podcast, has the typical celebrities talking about their lives on its show, as well as psychology professor Angela Duckworth, the MacArthur award winner and author of Grit.

I-learning has seen a surge in demand, and it is more than timely that technology has made it possible to deliver education – live or not, in sync or not – in the home, on the phone, and in the classrooms. Businesses support online education on both an individual and group basis. For example, I recently had the privilege of offering a series of live, virtual career development workshops to employees at SimilarWeb, a leading web intelligence and analytics platform. According to a recent report, the global online learning market is over $ 170 billion and growing at a rate of over 10% CAGR. Another report is more ambitious and estimates the market at over $ 300 billion in 2025 (Payoneer cites a study with an estimate of $ 325 billion). This does not apply to podcasts and other delivery platforms.

It’s not surprising, but grateful that in these times of Covid 19, the demand for online education has grown and sparked a mini-boom in the freelance world, both for full-time or side appearances as educators and freelancers in roles, that support educational products and services. For example software architects, developers, instruction designers, gamers, graphic artists, writers and production professionals.

The market is growing significantly due to Covid 19 and new technology

According to Payoneer’s survey of online “professional skills” teachers, more than 80% said the number of enrollments for their educational programs has increased sharply since the pandemic began. As the report put it:

“While online education has grown steadily over the past few years, the Covid 19 pandemic has quickly paved the way for even stronger market growth. Social distancing measures and the sudden move to quarantine have resulted in millions of people around the world having to quickly adapt to a new reality. Just connect online to teach, work, and learn. Others were unemployed and had to quickly switch gears to learn a new, digital trade. ”

For example, Payoneer reports that Coursera saw dramatic growth during the peak of the outbreak with more than 25 million registrations since mid-March, a 520% ​​increase over the same period last year.

Payoneer also reported that Udemy saw a 425% increase in student enrollments and a 55% increase in course creation by instructors. The categories with the highest increases in new courses include office productivity (159% increase), health and fitness (84%), IT and software (77%), and personal development (61%).

New people are entering the field to drive this growth

Almost three quarters (74%) of professional skills teachers have entered the online education industry in the past two years.

Most people are more likely to be peer practitioners than professional educators. In fact, 73% of teachers with professional skills (programming, digital marketing, IT) do not have formal teaching qualifications. This offers freelancers the opportunity to supplement their income by teaching in a variety of professional fields.

Online classes are still more of a side gig or part of a freelance portfolio than a primary income considering what Payoneer found out. For those teaching professional skills, 50% make an income of $ 500 per month, 21% make between $ 1,000 and $ 3,000, and 9% make even more.

Still, 52% of those who provide professional skills consider online teaching to be their main source of income. The other skilled workers usually either have another job or also teach offline.

In addition, 90% of online teachers have expressed an interest in making online education their primary source of income.

However, to do this, most online educators working in developed countries like the US and the EU need to increase their income. Payoneer notes that only 9% of online educators are making $ 3,000 or more per month.

Optimism for the future

Online educators are optimistic about the future. 87% believe that the demand for classes and courses will continue to rise in the future even after the end of the Covid 19 pandemic.

Payoneer also noted that freelancers who earn income from live streaming are also bullish. Overall, 38% of live streamers surveyed expect their income to increase during the pandemic, and 62% of streamers expect their income to increase once the pandemic is over.

Covid 19 has partnered with technology to challenge almost every aspect of our mindset and deliver education. It is forcing us to change the way we teach children in early childhood and public and independent schools, the provision of university and professional training, and certainly the way we bring communities and organizations together through major events. Beyond Covid, the half-life of professional competence is shrinking in so many professional areas that continuous development and certification of professional skills is required.

As Axios put it, “The forced move to distance learning is shaking teaching and learning for the first time in decades.” The growth in demand for distance learning at all levels due to the pandemic is driving innovation and creating opportunities for freelancers in all aspects of the learning economy value chain : from content (curriculum creation, curriculum design, curation) to delivery (talent and technology), service (follow-up, coaching extension, test, credentials) and administration (finance, human resources, procurement, LMS implementation ).

For example, in NYC, where I live, we’re seeing a huge surge in innovation as new tech-enabled mini-schools or school capsules are created to tackle the insecurity of public schooling (unsurprisingly, HQ for Education Innovation is Brooklyn). Could a next wave of B2C platform focus on organizing and delivering elementary school pods for families or providing teachers for pods? The impact on public schools and charter schools could be significant.

Commenting on the data, Scott Galit, Payoneer’s CEO, said: “In the past six months, we have seen a profound impact as learning shifted to technology platforms. Educators and specialists with unique skills and an interest in teaching find new earning opportunities through I-Learning and help economically in difficult economic times. ”

How could you, as a freelancer or as an interested entrepreneur, participate in the freelance revolution?

Long live the revolution!

April 9, 2021